Recently, it is noteworthy that two games: Granado Espada (Sword of the New World) and The Agency were announced to expanded their Free2Play model.
Why so many game developers intent to operate f2p model? Does "free to play" become a new catch phrase of the MMO market?
"A free-to-play model has been proven as an attractive model for game players. Players can try new and exciting MMORPGs for free, without incurring any upfront subscription or payment fee. They can elect to advance in game through their efforts and prowess or to use the Item Mall for customization and improvement of the gaming experience. The players control their own fate." said by Lan Hoang, CEO of Aeria Games, who announced their first MMO Last Chaos went free to play.
We're in the Money: Free-To-Play Games' Business Plan Affects Industry While the virtual asset/microtransaction/free-to-play models are met with suspicion and derision in some quarters, Free To Play has an interesting analysis up of the challenges facing more traditional channels in the face of declining profit margins and an up-and-coming generation of gamers raised on the Club Penguin and MapleStorys of the world....
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