uedRecently, NGI Advertising Company reached a cooperation agreement with TQ Entertainment regarding the advertisement sales in Eudemons Online.

NGI obtained the product placement advertising franchise in the simple Chinese version Realm of Chaos, promising the total advertisement sales volume will reach RMB 40 million (approximately US¡ç5 million). NGI reveals that it has started to negotiate with TQ Entertainment since the closed beta test of Realm of Chaos in regard to this cooperation. The quality and the enormous user base of the game give NGI a good prospect for the cooperation. As an interactive entertainment platform, online game has a large and fixed consumer base, which is sure to generate enormous commercial value.

At the same time, NGI also holds that product placement in video gaming is a new type of media, which has to stand the test of market. As a pioneer in this field, NGI will invite AC Nilson, which is a leading market research company in the world to make a comprehensive and detailed assessment of the ad effect.

About Eudemons Online

Eudemons Online is a fantasy MMORPG whose development involves TQ Entertainment two years time. Since its open beta test on March 17, 2006 in Mainland China, 48 server groups have been opened, which attracted more than 5 million registered users. Currently, the concurrent users of Eudemons Online exceed 100,000. In Eudemons Online, players will find various featured systems, including beast system which allows a player to own more than one pet, mentor system, skill system and weapon forging system. In such a short time since its open beta test began, Eudemons Online made the China Popular Online Game Chart, which indicates that it gains recognition from the gamers.

About NGI
NGI is currently the only professional organization? in China, specializing in the research and planning service of marketing relying on the relevant resources of online games. The company maintains deep cooperation with French SARL Shuxin Apport Conseiller DeParis and other international organizations and some national-level media departments in China. Based on its solid capital strength, NGI exploits the interactive media market of online game to promote online game interactive entertainment media, striving to provide all-dimensional professional service for businesses to facilitate product marketing more effectively, so that businesses can utilize this newly emerged marketing method and interactive media efficiently to facilitate communication and contact with target consumers and further exploit the market to produce impressive economic benefits and social effect.

About TQ Digital Entertainment:
Founded in 2001, TQ Digital Entertainment is a well-known game developer and publisher in China. It is one of the first online game development companies in Mainland China. It takes the leading position in regard to its designing capability. The company?s current MMOG titles include Monster & Me, Conquer Online and The Era of Faith. The company is still working on several upcoming MMOG titles including Zero and Heroes of Might and Magic Online. The company?s products are operated in different countries and regions around the world and have been well received by the overseas gamers and industry peers.