Zynga Claims It's Next Ville Game CastleVille Is A MMORPG
Date: 10-11-2011 Views:
At the Zynga's new headquarters in San Francisco Tuesday, chief executive Mark Pincus announced CastleVille, 9 other games, and a unique gaming platform, code-named "Project Z." The release of 10 new games including: CastleVille, Hidden Chronicles, Zynga Bingo (within the larger Zynga Casino), Mafia Wars 2, Dream Zoo, and five new mobile games (Words with Friends, Poker, and FarmVille Express, Mafia Wars Shakedown, and Dream Zoo).
Different from launched one game at a time at the past, Zynga is now rolling out a whole slate of games that cover new genres, new platforms, and new formats for the company. This big move aimed at taking back market share on Facebook from Electronic Arts.
"We want to be a the biggest macro bet on social gaming," said Pincus. "We want to give you more of a World of WarCraft feeling, but packaged up in something you can understand in three clicks and five or 15 minutes."
"CastleVille takes Zynga's Ville legacy to a new level of social, you can build your castle, show it to your friends, and craft things like potions or armor. You can follow the game's story and its characters. You can trade and barter with friends by visiting their towns. And you have to defend your town against beasts who are outside the walls. The game has more personalized storytelling; players explore the world around them. You meet characters and make them happy and unlock new characters as you progress," says Bill Jackson, creative director of Zynga Dallas, previously worked at Microsoft's Ensemble Studios on titles such as Age of Empires.In short, "Zynga is bringing massively multiplayer role-playing games to the mass market."