A recent study commissioned by the Content Delivery and Storage Association (CDSA) and the Entertainment Merchants Association (EMA) indicates that gamers are much more likely to save the DVD cases rather than store their disc somewhere else and throw the packaging away, reported by Kotaku.
They could have determined this by looking in any gamer's living room, but I suppose The NPD Group, who conducted the study, gets paid for hard numbers, so here they are. 88 percent of game owners store their games in their original packaging, with 8 percent claiming to save the discs in sleeves while storing the packaging, and a minuscule 5 percent saying that they throw the cases away. More interesting that those stats though is the reasoning behind them - 54 percent of gamers polled stated that they trade or sell their titles when they are done with them. No wonder GameStop is doing so well.
The survey also unearthed a few interesting facts, such as the average size of a video game collection (48 titles) and the fact that 11 percent of video game households surveyed have unopened games in their collection. Hit the jump for the full results, and see how game collectors stack up against those filthy DVD collectors.
Video Game and DVD Packaging Not Going Out with the Trash
Few Discs Are Thrown Away or Recycled
ENCINO, CA (October 28, 2008)... Rather than discarding video game and DVD packaging, consumers overwhelmingly store their video games and DVDs in their original cases according to a joint study commissioned by the Content Delivery and Storage Association (CDSA) and the Entertainment Merchants Association (EMA) and conducted by The NPD Group. The study also found that when consumers no longer want to keep a particular video game or DVD ttitle, they rarely throw it away or recycle it, preferring instead to give it away or sell or trade it.
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