EA Invested Chinese Publisher The9

Date: 04-10-2007 Views:
KeyWord: EA,The9,WOW,Guild Wars
Summary:Electronic Arts is taking a big step to invade the Chinese online gaming market by purchasing 19% stock( cost ?200 million) of Chinese online game publisher, The9 who published Guild Wars, World Of Warcraft and SUN in china.

Electronic Arts is taking a big step to invade the Chinese online gaming market by purchasing 19% stock( cost ?200 million) of Chinese online game publisher, The9 who published Guild Wars, World Of Warcraft and SUN in china.

SHANGHAI (Reuters) - Electronic Arts Inc. (ERTS.O: Quote, Profile, Research) has reached an agreement with The9 Ltd. (NCTY.O: Quote, Profile, Research) to buy a 19 percent stake in the Chinese online game operator for about ?200 million, a local newspaper said on Saturday.

EA, the world?s top video game publisher, and The9 have reached a basic agreement, Shanghai Securities News reported.

A representative from The9 was not immediately available for comment.

Shanghai-based The9 also obtained the exclusive right to run EA?s casual game FIFA Online in China at the end of March, the newspaper added.

Meanwhile, a deal would grant EA an indirect way into China?s online game market indirectly, the paper added.

[Via Reuters]


[Editor:wakaka]
Relevant News
  • Weekly Roundup 4/03-4/09(04-10)
  • New race into Lineage II(04-10)
  • Stratics: Dreamlords An In-Depth Review(04-10)
  • Dreamlords World Tattoo Challenge Winner Announced(04-10)
  • Game To Control Weapon(04-09)
  • Hit the egg, win your XBOX360!(04-08)
  • Lineage II : Beautiful Cosplays(04-09)
  • Adult MMORPG Pangaea Hot Screenshots(pic)(04-07)
  • FPS Game Paper Man Registration Guide (By Willian)(04-06)
  • World of Warcraft Client Patch 2.0.12(04-05)
  • Player Comments

    LatestMost DiggedMost Buried

    ( comments)
    Comments
    NickName:
    Remember my nickname
    Content:
    Total comments [ More Comments ]
    Use powerful commenter with smileies and quote function here.