Gamesindustry said that Korean MMO company Nexon and MTV Networks have established a partnership to market their titles in North America and Asia respectively.
Under the agreement, Nexon can take advantage of MTV?s various television networks to promote its titles such as Maple Story, Audition and Kart Rider Online, and it may also develop in-game items based on MTV Networks brand. In return, Nexon will help market MTV NetworksĄŻ casual game Neopets in Asia and create in-game virtual items.
"We are delighted to establish this mutually beneficial partnership with one of the world?s leading creators of programming and content across all media platforms and the premier media partner in North America for Nexon?s wide ranging target audience," said David Lee, CEO of Nexon Japan.
[Editor:wakaka]