After the successful management in America and Europe. Turbine, the people behind Dungeons and Dragons Online announced they will lauch DDO with SAKURA internet in Japan.

Turbine and SAKURA internet launch DUNGEONS & DRAGONS ONLINE(tm):
Stormreach(tm) in JAPAN

WESTWOOD, MA - August 28, 2006 - Turbine, Inc. and SAKURA Internet Inc. announced that DUNGEONS & DRAGONS ONLINE(tm): Stormreach(tm) (DDO), the first massively multiplayer online ("MMO") roleplaying game inspired by the legendary pen-and-paper game, has launched today in Japan.  DDO is based on the world-renowned DUNGEONS & DRAGONS(r) brand franchise from Wizards of the Coast, Inc., a subsidiary of Hasbro, Inc. (NYSE: HAS). DUNGEONS & DRAGONS is under license from the Hasbro Properties Group, the intellectual property development arm of Hasbro, Inc. DDO is published by Atari, Inc. (NASDAQ: ATAR) in North America.

Following on the launch of DDO in North America and Europe, Turbine and SAKURA worked together to localize the award-winning game for the Japanese market including the development of Asian-themed armor, weapons and content.  DDO is a unique experience where players must use their combat skills and wits to survive dangerous dungeons, fiendish traps and foes that punish the foolish. The game seamlessly combines the beautiful world of Eberron(r), the classic D&D(r) v3.5 version rules, and the latest innovations in online technology into a breathtaking gaming experience.

"DDO offers fresh and exciting game play that captures the true spirit of the D&D adventures that have been around for over 30 years," said Jeffrey Anderson, president and CEO of Turbine, Inc. "We are confident that the game will appeal to both MMO gamers and D&D fans in Japan."

"Today?s launch of DDO marks a major milestone for SAKURA as we continue to lead the growth of online games in Japan," said Ryo Sasada, president and CEO of SAKURA Internet Inc. "Players in Japan will appreciate Turbine?s faithful adaptation of D&D?s party-based adventures that have made the game a premium title in the industry."

DUNGEONS & DRAGONS ONLINE: Stormreach recreates the essence of the classic pen-and-paper roleplaying experience - with an emphasis on non-grinding, instanced quests that provide a unique, immersive
experience for each party.  Authentic features in the game include customizable characters; dungeons filled with devious traps; monsters and stories from the Eberron campaign setting; an on-screen d20
(20-sided die) and a dungeon master.  The unique online world of Stormreach is a bustling city with thousands of players from around the world.  It represents a new paradigm for the MMO genre with unique
features including party-based quests, integrated voice chat, real-time action combat, and award winning graphics.